What Are You Doing to Build Your Online Presence Using Web 2.0 and Multi-Media?

What you do online may improve your bottom line!

Good News! 
Fairfield University and two FPA Chapters are hosting a 
full-day Web 2.0 and Multi-Media Boot Camp on 
Sept. 24, 2011 with marketing experts 
Marie Swift and Andy Gluck.

Register now!
Details at www.fpact.org

Julie Littlechild and Sammie Gatti upload video clips at boot camp
Are you a business owner, financial advisor or service professional who’s wondered if you are “missing the boat” online?

Have you ever wondered what the real ROI is on adding multi‐media and/or social media to your online brand building strategy?

Are you totally happy with what comes up when people “Google you”?

Get the help you need.
Register now!
Details at www.fpact.org
Lew Walker, CFP®, learns new skills at boot camp
“Don’t miss this important workshop! It may be quite some time before we’ll be able to get Marie Swift and Andy Gluck back here in our region to do the Web 2.0 and Social Media Boot Camp again!”
Mark Brownstein, President FPA Greater Hudson Valley Chapter
The truth is: Every business professional needs to be online, building their public persona and promoting their business!
Why? Because that’s where your clients, prospective clients and strategic partners are going to check you out.
The truth is: You can’t afford NOT to be building a strong presence online. If you are not seen in a favorable way when people hit your website or do an online search you will not be seen as a viable resource.content
Learn from the pros

Register now!
Details at www.fpact.org
Ready to blog after uploading podcasts: Chris Hall (left) coaches students Kimberly Curtis, CFP®, and Gary Klaben, ChFC, at FPA Web 2.0 Boot Camp
“I was very pleased with everything I learned at the inaugural Web 2.0 and Social Media Boot Camp led by Marie Swift and sponsored by FPA. Every FPA member should consider attending this workshop!”
Marty Kurtz, President FPA National Board
  • Learn how to Build Your Online Presence, whether or not you can or want to use social networking tools such as LinkedIn, Twitter, Facebook, blogging and YouTube.

  • This jam-packed day will give you newfound knowledge of the major Web 2.0 and social media tools “out there”. Whether you choose to use them or not, you MUST be aware of what they are and how your clients – and competitors – are using them to gather information and make informed business decisions.

  • You’ll do a self-assessment using Marie Swift’s Online Diagnostic tool to determine where the gaps are in your online strategy. You’ll be able to quickly see what your peers are doing online that you’re not and what the next steps are for you.

  • Marie Swift, a marketing expert and founder of Impact Communications, will provide a 4-step Success Plan for Building Your Online Presence. She’ll share what other business owners, financial advisors and service professionals are doing to gain visibility online and how they tie-it to real-world results.

  • Andy Gluck, a marketing expert and founder of Advisor Products, will tell you how to harness the power of the Web using multi-media, keywords and cross-linking strategies. He’ll show you how to get the highest page rankings when Google you or search for keywords online.

  • Drew King from Front Center Media will show you how you can produce a custom lifestyle magazine using their turnkey system.

  • Blue Chip PR’s founder Bill Bongiorno will be on hand to answer questions about online visibility tools.

  • Other special guest presenters are being confirmed now.

  • Those who elect to stay on for the afternoon session will actually build a blog, record a video message, record and audio message, and upload their newly created multi-media clips to their new blog site.
 Don't be left behind.

Register now!
Details at www.fpact.org
Watch this informative video!
In an effort to beef up their online presence, many financial advisors, business owners and service professionals are turning to Web 2.0 and social media. But can this help your business? Financial Planning magazine's AdvisorTV film crew reports.
“Building your online presence can produce big results for your firm. We’ve been seeing results at Inspired Financial. I was pleased to participate in the Web 2.0 and Social Media Boot Camp led by Marie Swift and sponsored by FPA at the 2010 national conference. Good stuff!"
Evelyn Zohlen, Task Force Chair, FPA 2011 National Conference

Hear what Evelyn Zohlen, CFP®, and several others have to say about the boot camp
Now you can experience the Web 2.0 and Social Media Boot Camp for yourself!

Don't miss this fun and helpful boot camp. 
Register now!
Details at www.fpact.org

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